SEO · AEO

Be found on Google. Be recommended by AI.

We help your business rank in search results and appear in the answers of ChatGPT, Gemini, Perplexity, Copilot and Google's AI Overviews. Honest SEO, measured every month.

What is AEO?

AEO, short for AI engine optimization or answer engine optimization, is the work of making a business easy for AI assistants to find, understand, trust and recommend. It covers ChatGPT, Google Gemini, Perplexity, Microsoft Copilot and Google's AI Overviews and AI Mode. You may also see it called GEO, generative engine optimization.

How is AEO different from SEO?

SEO earns your pages a place in search results. AEO earns your business a mention in the answer itself. They share the same foundations: Google builds its AI features on its core search ranking and quality systems, so strong SEO is the first step to AI visibility. We do both together.

Source: Google Search Central

Why does it matter now?

More customers ask an AI assistant instead of scrolling through results, and the assistant usually names only a handful of businesses. If yours isn't one of them, that customer never hears of you.

What's included

One plan for search and AI

Every plan starts with an audit and is shaped around your goals, your market and your budget.

SEO

Search Engine Optimization

  • Technical audit: speed, Core Web Vitals, mobile, crawling and indexing
  • Keyword research based on what your customers search and ask
  • On-page optimization of titles, headings, content and internal links
  • Helpful content: service pages, guides and blog posts
  • Local SEO: Google Business Profile, Google Maps and local listings
  • Search visibility in each country you sell in
  • Link earning and digital PR, never bought links

AEO

AI Engine Optimization

  • AI visibility audit: what ChatGPT, Gemini, Perplexity, Copilot and AI Overviews say about you and your competitors
  • Answer-first content: clear, quotable answers to the questions customers ask
  • Structured data (schema.org) for your business, services and products
  • The same name, address and details on every profile and directory
  • Reviews and reputation on the platforms AI assistants draw from
  • Mentions on trusted sites through genuine PR and partnerships
  • Access for AI search crawlers such as OAI-SearchBot, PerplexityBot and Claude-SearchBot

Reporting

What we measure, every month

A short, plain-English report: what we did, what changed and what comes next.

Rankings & traffic

Positions and visits for the searches that matter, from Google Search Console and Google Analytics.

Local visibility

Calls, direction requests and website visits from your Google Business Profile.

AI visibility

A fixed set of questions your customers ask, checked across the main AI assistants every month.

Enquiries

The calls, messages, bookings and orders that search and AI bring in.

Our approach

No tricks. No promises we can't keep.

Search engines and AI assistants reward businesses that are genuinely useful and well known. That is what we build for you.

No ranking guarantees

Nobody controls what Google or ChatGPT shows. Anyone who guarantees first place is guessing.

No bought links or fake reviews

They break Google's spam policies and put your business at risk of a penalty.

No gimmicks

Google says no special AI files or markup are needed. Your budget goes on content, technical health and reputation.

FAQ

SEO & AEO questions, answered

How long does SEO take to work?

Technical fixes can help within weeks, but most businesses see meaningful growth in rankings and enquiries after three to six months. Competitive markets take longer. We report every month, so you can see progress from the start.

Can you guarantee my business will appear in ChatGPT or on page one of Google?

No, and no honest agency can. Search engines and AI assistants decide their own results. What we guarantee is the work: a clear plan, done properly, with transparent monthly reporting.

Do I need an llms.txt file or special markup to appear in AI search?

No. Google says you don’t need new machine-readable files, AI text files or special markup to appear in its generative AI features. Standard structured data still helps search engines understand your business, so we add it where it is useful.

Do you offer local SEO?

Yes. We optimise your Google Business Profile, local listings and location pages, so you appear when people nearby search on Google Search, on Google Maps and in AI answers.

Do you work with businesses outside the UK?

Yes. We are based in London and work with clients in the UK and Saudi Arabia, and remotely with businesses anywhere.

Can you work on my existing website?

Yes. We can optimise the website you have now, whoever built it. If it is holding you back, we can also rebuild it or host and manage it for you.

Find out what Google and AI say about you

Book a free consultation. We'll look at how you show up in search and AI answers today, and what we'd do first.